- Source: Hooked
- Type: Book
Have you built a habit-forming product?
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Nir Eyal introduces you to the “Hood Model”, a four step process companies use to build customer habits, which will give your products the attention you are looking. Nir Eyal has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design and his technology, psychology and business work appear in the Harvard Business Review, The Atlantic, TechCrunch and Psychology Today.Back to Toolbox
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